creatit High performance digital agency
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Switching on email marketing with Connectif.

We got Bioksan's email channel running on Connectif: automations tied to each customer's behaviour and segmented campaigns to convert and retain.

ClientBioksan
SectorSalud · Suplementos
Services
EmailCRMAutomation
The case
«A supplements brand with loyal customers. What was missing was the channel that works best for repeat purchase.»

Client and context

Bioksan is a Spanish natural supplements laboratory with a loyal customer base and a growing catalogue.

Email was the outstanding gap: with no automated flows and no segmentation, the eCommerce channel with the best return was going unused.

The challenge: switching on the repeat-purchase channel

Build the brand's email marketing from scratch: automations, segmentation and campaigns able to turn the customer base into recurring sales.

The solution

Connectif as the engine: automations, segmentation and campaigns driven by real behaviour.

Automations

Welcome, abandoned cart, post-purchase and reactivation flows tied to each user's behaviour.

Segmentation

Audiences built on purchase and browsing history, to reach each customer with the right message.

Campaigns

A calendar of segmented communications tied to launches and commercial seasons.

Bioksan
Bioksan
Bioksan
The impact

Email, built into the growth system.

The channel ended up active and automated, working on conversion and repeat purchase continuously.

Let's talk about growth.

Tell us where your business is right now and we'll look together at which digital opportunities can move you forward.